Meta
Instagram and Facebook, managed together.
€426
per 30-day campaign
- Tailored strategy and audience
- 3 ads made specially for you
- Optimisation for 30 days
- A report with the numbers and our advice for what comes next
All services
Social media advertising
Aleryc Digital Studio, a web agency in Genoa and Terni, Italy, creates social media ad campaigns designed around your case: we figure out what works for your business and show it to the right people, at the right time.
Why you need it
Reaching people who are already looking for you.
It’s always the same people following me.
Beyond the people who already know youWith a campaign you reach people who don’t follow you yet, but who might need exactly what you offer.
I boosted a post, but nobody came.
The right people, not everyoneArea, interests, age, habits: we show your ads to the people it really makes sense to reach.
I can’t tell if advertising really works.
Results you can measureEvery campaign has a clear goal and numbers to track: enquiries, contacts, visits, bookings.
I have something new to launch and I want people to know.
An idea that deserves to be seenA new service, an event, a season getting started: advertising puts it in front of the right eyes.
What’s included
Every campaign, planned from start to finish.
0 of 6 already included
Initial analysis
We study your business, your audience and your industry before putting any ad online.
Tailored strategy
We choose the goal, audience and formats that fit best, instead of copying standard formulas.
Polished ads
Copy, images and videos designed to stop the scroll and make people want to learn more.
Testing and improvement
We try several versions, keep the ones that perform best and let go of the ones that don’t work.
Contacts, not just views
When needed, we set up simple paths that turn interest into real enquiries (lead generation).
Clear reports
We walk you through the results with real numbers and plain words, without baffling acronyms.
How we work
From the first idea to the first contact.
01
We set the goal
Choose how we talk: WhatsApp, email or the contact form (or a video call or phone call, if you speak Italian), and we’ll get back to you. Together we decide what you want to achieve: new customers, more visibility, more enquiries or more followers.
02
We study the landscape
We analyse your audience and your industry to understand what can work best in your case.
03
We launch and follow up
We put the ads online and follow them closely, adjusting course where needed.
04
We show you the results
You get a clear report: what we did, what worked and how best to proceed.
Why work with us
Every choice has a reason.
Usually
The same campaign for everyone, copied from a template.
With Aleryc
Built around your case
No carbon-copy campaigns: a restaurant, a professional firm and a shop need different paths.
Usually
You don’t know what’s being done or what it’s bringing in.
With Aleryc
Transparency, always
You know at every moment what we’re doing and what it’s bringing in, with numbers you can check.
Usually
Charts full of acronyms and nobody to explain them.
With Aleryc
Never alone with the charts
We explain everything simply and decide the next steps together.
Frequently asked questions
The questions we hear most often.
Our fee is €426 per 30-day campaign on Meta (Instagram and Facebook) or on TikTok, or €682 on both, with strategy, ads created for you, optimisation and the report. Another 30 days of the same campaign cost €214. While your Standard or Premium social media management is active, each month of management you’ve paid for gives you €96 off the campaign bought in that month; discounts can’t be combined. The ad budget is separate: we can advise you, but you decide it and pay it directly to the platform. These are “starting from” prices under Italian tax rules, with no VAT to add and the stamp duty included.
Boosting a post gives more visibility to a single piece of content. A campaign, on the other hand, is a plan built around a specific goal, with a chosen audience, ads designed for it and measured results. Aleryc thinks in campaigns: every ad has a role and a number to keep an eye on.
We start from who your best customers are: area, age, interests, habits. From there we build the campaign audience and refine it with the data we collect along the way, showing the ads more and more to the people who respond best.
On Instagram and Facebook (Meta) and on TikTok. We make the choice together when we first talk, based on your business and the people you want to reach: there’s no point being where your customers aren’t.
It helps a lot, because people who see an ad often open the profile before contacting you. If the profile needs work, Aleryc can manage it alongside the campaigns with the social media management service, so ads and profile tell the story of the same business.
It depends on the goal and the industry, which is why we don’t promise timelines before seeing the project. Before we start we give you a clear estimate and, once the campaign is live, we follow it closely and keep you updated on what’s working.
Pricing
Recommended if you’re on all three platforms
What a campaign costs.
Under Italian tax rules, no VAT to add: we operate under Italy’s flat-rate tax scheme, and the stamp duty, when due, is included. If you’re based in another European Union country, any taxes or mandatory costs for that country are shown in your written quote, before you sign. Only the amount you accepted applies. We put the exact figure in a written quote once we’ve talked about your project: the figure in the quote is what you pay. We only work with VAT-registered businesses and professionals, in Italy and the European Union: we don’t take on private individuals without a VAT number, and we don’t work outside the European Union.
You pay per campaign. Each campaign runs for 30 days and includes strategy, audience, 3 videos or ads made for it, launch, ongoing optimisation and a final report. You choose the goal: enquiries, sales, followers or an event.
Meta + TikTok
One strategy, with ads adapted to each platform.
€682
per 30-day campaign
€170 less than buying them separately
- Instagram, Facebook and TikTok
- Ads designed for each platform
- Optimisation for 30 days
- A single report, comparing the channels
TikTok
Videos made for TikTok, for reaching a new audience.
€426
per 30-day campaign
- Tailored strategy and audience
- 3 videos made specially for you
- Optimisation for 30 days
- A report with the numbers and our advice for what comes next
The ad budget is separate: we can advise you, but you decide it, top up your own Meta or TikTok account and pay the platform directly. We never handle your money. To get started we usually suggest €150–300 a month.
Want to keep going? Another 30 days of the same campaign, with a new ad, costs €214.
Discount with social media management: while your Standard or Premium management is active, each month of management you’ve paid for gives you €96 off the campaign you buy in that month. Discounts can’t be combined: 3 months of management don’t give you €288 off a single campaign, but at most €96 off each campaign, one per month.
“Starting from” prices: any package can be customised by adding the services you want, at extra cost, and from then on it becomes a custom quote starting from there. Campaigns run month by month.
Let’s talk
Tell us about your business. We’ll build the rest together.
Write to us in English by email or WhatsApp: we’ll listen, ask you a few questions and tell you honestly what we would do in your place. Video calls and phone calls are in Italian.